Apple Music lossless sound quality is not important?
Apple VP admits he “can’t hear the difference”
In an interview with Billboard, Eddy Cue, Apple’s senior vice president, admitted that he couldn’t actually hear the “fidelity compression” that Apple Music recently added, that is, the difference between lossless sound quality and the original AAC file. . But Cue thinks Apple Music’s lossless sound quality should still satisfy “a small group of users.”
Cue also believes that if he finds 100 people to test blindly, there may be 99 or 98 people, and it’s impossible to distinguish the quality of the Apple Music sound being played, whether it’s lossless or compressed. Cue noted that this has something to do with the fact that most people’s ears are “not that good” after all, after all, only a few people are gifted with hearing performance; In addition, to truly experience good lossless sound quality, additional devices such as an expensive stereo are usually required.
However, compared to the lossless performance and user experience, Eddy Cue highly praised the “spatial audio” that is upgraded with lossless sound quality. The musicians join in, even when the recording requires attention. Cue also announced that going forward, every new song added to Apple Music is expected to support spatial audio.
Eddy Cue’s statement may also explain that when Apple talks about this update to Apple Music, it’s actually talking about “spatial audio” in a larger space, rather than lossless sound quality. Apple officials also said “spatial audio” will permanently change the experience of streaming music.
